Thursday, 17 July 2008

How The Acne Cures Industry Cons Billions A Year


The acne cures industry is making billions a year in follow up sales by ensuring their products DO NOT cure acne.

If you do not believe me go talk to people in the know and I am not reffering to the shop assistant in your drugstore. I'm talking about people who have to know all about about acne cures because their livelihood depends on it: Models!

I spent time with models and whenever I asked them how they manage to keep their skin acne free they all said the same thing, "Do not touch over the counter acne cures, they're all designed to make sure you DON'T cure your acne." Or as one famous New York model said to me

Listen hun, your telling me you believe they can give us a pill that stops us having babies but they can't cure a few zits?....Please!


Here's how it works with most acne cures: While the initial treatment usually does have an effect on the visible spots, it's also very harsh on your skin. It removes essential oils that are needed to stop your skin from drying up and prematurely aging. Because these oils are being removed, your body goes into overdrive and starts producing extra amounts.

This extra oil is kept in check while you are using the treatment but once the treatment is finished or your visible spots have disappeared and you stop using it, POW! you get another major outbreak because your body is still producing too much oil for your face. So what do you? You go back to the drug store and buy the acne treatment again.

Its a viscous circle and the manufacturers love it. They are guaranteed repeat sales time after time!

So how do you get out of this viscous cycle that makes the acne cures market billions of dollars in repeat sales year after year? Create yourself a complete skincare program and make sure you adhere to it every single day because skin that is cared for rarely gets spots and we all know that prevention is better than cure right?

Use a cleanser every night before you go to bed that is mild and made for sensitive skin. In the morning apply a toner followed by a moisturizer. Make sure the cleanser, toner and moisturizer are of good quality. If you currently have an outbreak of acne use one of the acne cures that are made for mild skin and apply it AFTER you use the moisturizer.

I first learnt about how acne cures are nothing more than a con when working at a fashion house as part of my degree. I had terrible acne and the models who visited would all give me advice and inside info only the rich and famous are usually privy to.

If you would like to learn more about what I learnt about acne cures you will find lots more info plus my free ebook about Acne Myths at my free to join Cures For Acne Club.

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